Search engine optimization (SEO) is arguably a website best practice to attain high organic ranking on the search engine result page (SERP). But in case you didn’t notice, ads and local listings now dominate SERP and are placed above organic listings. Although still critical for high organic rank, solid SEO is now essential to attain high “Quality Scores” in Google’s Adwords which result in lower campaign costs, more ad views and thus clicks. Watch this webinar to explore how SEO impacts your e-commerce business.
About The Author
Renato is BloomNet’s Vice President of Digital Strategy and Education. He is the former Chief Information Officer (CIO) at the Society of American Florists (SAF) where he invested most his 20 years of industry experience helping floral businesses adopt and thrive leveraging technology trends such as social media, e-commerce, online advertising, shop automation and mobile. He is a frequent speaker at industry events sharing his expertise and latest technology, business and consumer trends that will impact floral business.
2019 Class Schedule
Reinventing Everyday Design
September 15-17, 2019 with Donald Yim, AIFD, CFD, CPFD
Celebrating Life Everyday
September 29, 2019 – October 03, 2019 with Jackie Lacey, AIFD, CFD, PFCI
October 06-08, 2019 with Sharon McGukin, AIFD, AAF, PFCI and Jackie Lacey, AIFD, CFD, PFCI
Elements and Principles
January 12-16, 2020 with Sandy Schroeck, AIFD, CFD, PFCI
Wedding Bliss/Special Events
April 05-09, 2020 with Stacey Carlton, AIFD, CFD
Certification & Competition
June 07-09, 2020 with Jackie Lacey, AIFD, CFD, PFCI
All classes are held at the Floriology® Institute located at 7800 Bayberry Road in Jacksonville, Florida. For more information or to sign up, please email firstname.lastname@example.org or call 904.730-9496.