Upcoming Hands-on Design Courses
JUNE 07-09, 2020
This course revisits the elements and principles of design and what evaluators look for when judging for competitions and certification. Those who participate in the Professional Floral Design Evaluation (PFDE) after taking at least one prep course and working with at least one mentor are 85 percent more likely to have a successful outcome. Even those who are just interested in improving on their ability to design in a tight time frame and with unexpected products will gain a greater knowledge of what needs improvement and how to prepare to become a Certified Floral Designer (CFD).
April 05-09, 2020
Today’s wedding market is exploding and everyone wants a piece of the pie… well, more like the wedding cake. We see the wedding and event markets growing larger and more competitive every day. This hands-on course focuses on design, style, and trends — where to get it and how to sell it. We study the market and help students build a new understanding and confidence both in front of the client and behind-the-scenes. The course then shifts gears to focus on events by assigning a group project. The instructor will take the class step-by-step through conception, planning, executing, and presenting a theme.
Meet Your Floriology Instructors
All Floriology hands-on design instructors are members of the American Institute of Floral Designers (AIFD).
Floriology is an official AIFD Education Partner. We look forward to seeing you in class in Jacksonville, FL or at a Floriology On-the-Road soon!
AAF, AIFD, CFD, PFCI
Renato Cruz Sogueco
Alejandro Figueira Fernandes
AIFD, CFD, EMC
AIFD, AAF, PFCI
AIFD, CFD, PFCI
AIFD, CFD, GMF
AIFD, CFD, CPFD, PFCI
Read Our Blogs
It’s all about vivid colors this year. Bridal trends for spring 2020 will include plenty of lively tones and bunches of bold, vibrant flowers, according to Sarah...
Prom season is approaching and now is the time to start thinking about preparing for one of the busiest periods of the year. Making the season as easy and stress-free...
On this week's INDUSTRY INSIGHTS, Jodi McShan, AAF, talks about ways for how to prepare for the holidays.
Selling specialty sympathy flowers can increase your flower shop profits. “Specialty sympathy flowers deliver a message,” says Edward Von Bargen of Entenmann’s Florist...
Valentine’s Day is a traditional holiday. However, wouldn’t it be great to “wow” customers who are searching for something outside the box, something unique? What’s...
On this week's #DesignTime, Jackie Lacey AAF, AIFD®, CFD®, PFCI, shows us some fun and festive designs for St. Patrick's Day!