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Digital Marketing Services

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Hands-on Design Classes

World-renowned and nationally accredited floral design instructors

Upcoming Hands-on Design Courses


JUNE 07-09, 2020

This course revisits the elements and principles of design and what evaluators look for when judging for competitions and certification. Those who participate in the Professional Floral Design Evaluation (PFDE) after taking at least one prep course and working with at least one mentor are 85 percent more likely to have a successful outcome. Even those who are just interested in improving on their ability to design in a tight time frame and with unexpected products will gain a greater knowledge of what needs improvement and how to prepare to become a Certified Floral Designer (CFD).

Click here for more information.

Wedding Bliss & Plan, Price, Place:Special Events

April 05-09, 2020

Today’s wedding market is exploding and everyone wants a piece of the pie… well, more like the wedding cake. We see the wedding and event markets growing larger and more competitive every day. This hands-on course focuses on design, style, and trends — where to get it and how to sell it. We study the market and help students build a new understanding and confidence both in front of the client and behind-the-scenes. The course then shifts gears to focus on events by assigning a group project. The instructor will take the class step-by-step through conception, planning, executing, and presenting a theme.

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Meet Your Floriology Instructors

All Floriology hands-on design instructors are members of the American Institute of Floral Designers (AIFD).

Floriology is an official AIFD Education Partner.  We look forward to seeing you in class in Jacksonville, FL or at a Floriology On-the-Road soon!

Jackie Lacey


Renato Cruz Sogueco


Alejandro Figueira Fernandes


Stacey Carlton


Sharon McGukin


Sandy Schroeck


Angelyn Tipton


Donald Yim


Read Our Blogs

2020 Class Schedule

Elements and Principles 
January 12-16, 2020 with Jackie Lacey AAF, AIFD, CFD, PFCI

Wedding Bliss/Special Events 
October 11-15, 2020 with Sharon McGukin AIFD, AAF, CFD, PFCI

Certification & Competition 
June 07-09, 2020 with Jackie Lacey AAF, AIFD, CFD, PFCI

Advanced Design Techniques
September 14 – 16, 2020 with Donald Yim AIFD, CFD, PFCI

Elementos y Principios en Espanol
September 20- 22, 2020 with  Alejandro Figueria, CFD, AIFD

Celebrating Life Everyday 
October 04 – 08, 2020 with Jackie Lacey AAF, AIFD, CFD, PFCI

CFD Prep Course with TSFA 
June 01 – 02, 2020 with Jackie Lacey AAF, AIFD, CFD, PFCI

Click here to REGISTER NOW!

All classes are held at the Floriology® Institute located at 7800 Bayberry Road in Jacksonville, Florida. For more information or to sign up, please email floriology@bloomnet.net or call 904.730-9496.

Webinar Schedule

What is SEM and why it is important
January 8, 2019- with Renato Sogueco AAF, PFCI, and Tony Hines

How to Create Google Analytics and Google Ads Account

January 15, 2020- with Renato Sogueco AAF, PFCI, and Tony Hines

Define your SEM goal
January 29, 2020- with Renato Sogueco AAF, PFCI, and Tony Hines

Choosing the Best ad Strategy for you
February 19, 2020- with Renato Sogueco AAF, PFCI, and Tony Hines

Getting the Best Bang for Your Buck with SEM
February 26, 2020- with Renato Sogueco AAF, PFCI, and Tony Hines